WHO ARE WE
Ready to propel your brand awareness to wild new heights? Allow us to introduce ourselves…
We represent some of Australia and New Zealand’s biggest stars in social media. Within our lineup, you’ll find over 250 of the world’s biggest, most in-demand content creators, artists, singers and musicians, entertainers, comedians, professional athletes, and entrepreneurs.
Not to name drop – but amongst our roster – you’ll find the likes of viral TikTok comedy duo The Inspired Unemployed, powerhouse satirical news network, Betoota Advocate, and one of Australia’s biggest TikTok superstars, Sarah Magusara. And that’s just a little taste of the stellar talent squad we have in store.
Our incredibly diverse talent pool is spread across a range of industries and niches including lifestyle, beauty, fitness, health and wellness, sport, music, family, comedy, business and more. No matter what audience you’re trying to reach or what space you want to crack, we’ve got you sorted.
We are Born Bred Talent.
Want to join us as a creator?
As a trailblazer in independent influencer management, our innate understanding of the social media landscape is second to none. We were the first to launch a TikTok talent representation agency into Australia and New Zealand and we continue to remain at the top of our game for strategy and expertise across TikTok, Instagram and YouTube.
You won’t find a ‘cookie cutter’ approach to influencer marketing here. We consider each campaign on a case-by-case basis as we firmly believe that no two brands are the same – and no two content creators are the same.
We understand that every brand has a unique story to tell. We’re skilled in generating social media partnerships with influencers best positioned to deliver those stories and deliver campaign success. Because of this, we’re industry leaders when it comes to cutting through the noise and getting your brand in front of your desired audience.
We know the market inside-out and with our unrivalled industry connections to major social media platform players – including Instagram and TikTok – we’re always on the cutting edge when it comes to knowing what’s next! Our team is constantly in ‘discovery mode’ to seek out up-and-coming talent so that our lineup remains unique, relevant and fresh, giving you the best pool of influencers and content creators for your campaign.
If you’re after a complete influencer campaign package – including strategy, ideation and management – check out our top-to-bottom service menu over at Born Bred Creative. Our reputation for influencer excellence is backed by an impressive track record of successful campaigns and our Born Bred Creative team is ready to take your brand and campaign from zero to hero.
WHAT OUR CREATORS SAY
"You are pretty lucky to come across people that can truly make you feel like gold. The BBT team are more than an agency, they are my BBT family. I’m so beyond thankful for the support, encouragement, opportunities and relationships I’ve made with the team and brands involved."
"I joined BornBred Talent in July 2020 and can’t imagine how different my journey would have been without them by my side. Similarly to many other creators, my account blew up overnight. A very surreal yet overwhelming feeling- where I suddenly had to learn to deal with the millions of eyes that were on the content I put out. BornBred have levitated the pressures of being a creator by providing me with so much value and knowledge from their years of experience in the game. The BBT family have been an inviting, encouraging and supportive team since day one and I’m beyond grateful to work with them every day on the most exciting and inspiring campaigns."
"I’ve been with BBT for a little over 3 months now & have had the opportunity to work with amazing brands such as Netflix, Subway & Sony and many more. Communication with the team is always easy and efficient, they are definitely a great bunch to work with!"
"I am so lucky that Born Bred found me through social media, and gave me the chance to be represented by the best! All the way across the ditch! I have been given so many dream collabs which have helped me grow as a social media personality and content creator. Their commitment to what they do is fantastic and they go above and beyond for their clients and talent. I couldn’t be represented by anyone better!"
"In 2019 I joined the BornBred Talent family who have given me the opportunity to turn my passion into a full time career- something that has been a blessing and has brought something new and exciting with each day so far. Throughout my time with BBT I have not only been able to challenge myself creatively, but also learn so much about the business and social media marketing side of the field- skills that are invaluable and can be transferrable across the industry. The BBT management team have been consistently encouraging and supportive- working with me to build my career and align myself with both brands and non for profit organisations whose values align with those of my own and have assisted me in building so many fantastic industry connections- well equipping me to continue building my career and create positive change within and beyond the social media realm."
LET’S HAVE A
20-40 Meagher Street Chippendale, Sydney NSW 2008
332 Montague Rd, West End, QLD 4101