TikTok X McDonalds
A LOOK INTO WHAT WE DID.
In partnership with the brand’s PR and media agency, Born Bred Talent launched a TikTok campaign for McDonald’s to promote their FryYay dance.
Putting forward the right influencers for the campaign and managing implementation and content development, Born Bred Talent helped the brand reach 2.26 million TikTok users, with content receiving over 14 million likes, shares, and comments. The brand also saw an 11.22% increase in engagement rate.