Having struggled with her weight for many years, Simone made a decision to change for good. In 2014, she posted her first photo, and as her weight decreased her followers increased. With her massive 92kg weight loss, her fan base across Facebook and Instagram exceeded 600,000. She has now received extensive coverage both nationally and internationally including publications like The Huffington Post, The Daily Mail, Elite Daily to name just a few. She has also graced the October 2016 cover of Good Health magazine.